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press releases | once upon a time | alive and kicking single






Alive And Kicking single
Rush Release Limited
The Complete Promotion Co.

Simple Minds
Alive And Kicking

Simple Minds return to vinyl and prove that they are definitely Alive And Kicking! This Jimmy Iovine / Bob Clearmountain produced track is Simple Minds at their best - and as you are no doubt fully aware the Simple Minds' best is very good indeed.

Alive And Kicking is lively and catchy with that well solid drum and bass work that always seems to underpin the finest work from the Minds - and it's got a great hooky top line melody whic his brain invasive in the extreme, so all in all it looks like it's going to be massive - and you've got a copy nice 'n' early - so make good use of it.

You should have no trouble in giving Alive And Kicking maximum support (i.e. a great many plays!) and getting a very positive reaction from a wide audience spread - so the order of the day is: "Play it to everybody!"

Incidentally there's a very good instrumental version on the "b" side - with even heavier drums and more of the excellent female vocalist (whoever she is!) - which starts off with the chant from the end of the "a" side, so you could hae a lot of fun if you get hold of another copy!

Best Wishes,
Roy