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shadowlands

After separating from Schoolhouse Management in 1990, the Simple Minds Information Service was created by Clive Banks Limited as a mail-based information and merchandising service. They were approached by fan Sue Dean who’d been running an unofficial fanzine (Colours Fly) and wanted to make it official. Therefore it was decided she'd write the first mailouts and subsequently write a quarterly fanzine called Shadowlands.

The first issues were impressive. The A5 booklets were designed by Rob O'Conner and Stuart Mackenzie of Stylorouge, written by Sue, and printed in full colour. They included the latest news, Q&A sessions with the band, competitions, articles and more.

However, the fanzine coincided with the band's longest period of total inactivity, and the thinner and thinner issues appeared more and more sporadically. Sue left before the publication of issue 3, upset that editorial control was moving away from her, and further annoyed by management's request for an article on Patsy Kensit.

Shadowlands limped on for another final issue which turned out to be simply marketing for Good News For The Next World. A second set of four issues were planned, but all renewal slips were returned with the note that the band were looking into possibilities on the Internet. (At this point, the precursors of Dream Giver and the Yahoo! Mailing List were already in existence).

Shadowlands bookended one of the quietest periods of Simple Minds' history: but its glossy, colourful pages featuring meagre morsels of trivia and exclusive pictures makes it highly collectable today. But its greatest legacy was to spur a second wave of fanzines and fanclubs, including the impressive Endless River, Le Menti and Who’s Doing The Dreaming Now?.




Issue 1 (February 1993, 20 pages)
Introduction
The Grapevine
Latest Album Success
Snippets
Fanzines
Q&A
Competition
In The Beginning...

The majority of the fanzine was taken up with a lengthy biography first published in M8 Magazine. A Real Life leather tour jacket was up for grabs in the competition, whilst the band wouldn't comment on the glut of cover versions and samples of Alive And Kicking and New Gold Dream (81,82,83,84).

Of most interest was the fact that Jim and Charlie had already assembled 15 songs for the new album, and plans for a tour early in 1994 were being made.







Issue 2 (July 1993, 20 pages)
Introduction
The Grapevine
Q&A
Competition
Charlie Burchill
Inside Line - East At Easter
Someone Somewhere

"With the band hard at work on the new album there isn't a lot of new news to report"...

But they still managed to fill the fanzine, although the whitespace and the number of full-page glossy pictures were increasing. The competition was to win a VHS copy of the band's appearance at Barrowland's in 1991. This was filmed and broadcast, but there were no plans to release it commercially.

The most interesting pieces were an interview with Charlie and Jim's thoughts behind East At Easter.







Issue 3 (March 1994, 12 pages)
Introduction
Q&A
Competition
Inside Line - Saturday Girl
Someone Somewhere

I still remember the utter disappointment when I received this issue. The long awaited new album was further delayed, being pushed into 1995. So the tour was similarly postponed.

The Q&A and Inside Line were of interest (especiall the background of the lyrics for Saturday Girl), but the fanzine in general was extremely quick to read.

At this point, Shadowlands had lost all substance, and had become as insubstantial as its title suggested.







Issue 4 (December 1994, 12 pages)
Introduction
Good News From The Next World
She's A River - Lyrics
Tour
Simple Minds Live
Shadowlands

The final issue simply rounded up all the facts of the new album, and listed the tour dates, which ardent fans had collected several months previously. Whilst the fanzine itself was beautifully produced, the content seemed to be culled from various press releases and there was little interaction with the band members themselves.

Whilst the fanzine explicitly mentioned issue five, and urged people to spread the word, it turned out to be the last issue.